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Guangzhou

    Senior Regional Product Manager-OBU - Guangzhou Shi, 中国 - Novo Nordisk A/S

    Novo Nordisk A/S
    Novo Nordisk A/S Guangzhou Shi, 中国

    发现在: Talent CN S2 - 3天前

    Novo Nordisk A/S background
    描述

    Key responsibilities 重要职责

    As regional marketing manager, design & implement central marketing strategy & activity, manage local KOLs and other stakeholders, developing insights & opportunity for local markets, as well as supporting local sales to deliver sales target and market share target Main

    Main job tasks 主要工作任务

    1) Develop high quality regional marketing plan; and ensure the regional marketing plan fit with the local market conditions and the overall central marketing strategies; act as a member of the regional management team

    2) Integrate the central marketing and regional programs and at the regional level to ensure alignment and appropriate resource deployment

    3) Implement central marketing programs in the responsible region to achieve the pre-defined objectives and KPIs including the business impact, the timeline and the budget

    4) Consolidate regional inputs on marketing programs and feedback them to line manager

    5) Build a solid understanding of the regional market; maintain strong relationship with the KOLs in the region

    6) Supervise the regional product managers and develop their capabilities

    Other areas of responsibility 其他领域职责

    Coordinate academic training and cycle meeting in the region by collaboration with MSL and regional training team

    Change and innovation 变化与创新

    High level of innovation and creativity is required to support and fulfill regional market needs because of more competitive environment
    China pharmaceutical market is becoming more diversify atregional level caused by rapid changing market access environment, regional marketing support is becoming more complex, requiring higher level of competencies in dealing with local situation

    Education 教育背景

    Bachelor's degree required and post-graduate degree preferred

    Experience 经验

    More than +5 years of pharmaceutical sales and marketing experience, preferably experiences with both public & private sectors

    Personal skills 技能

    Proactive and self-motivated with strong ownership
    Strong analytical skills; strategic thinking
    Strong market understanding
    Strong communication and influence skills
    Integration, optimization and collaboration capabilities
    Strong diabetes knowledge preferred
    Innovation; open-minded; fast response to change
    People management experience preferred

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