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Coty Shanghai, 中国GLOBAL JOB TEMPLATE · Brand Manager- Fragrance · This is a unique role who can lead marketing and commercial plans for one of Coty's most important markets. · RESPONSIBILITIES · As our Brand Manager identifies business opportunities and works with the multi-functional team to bu ...
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Coty Shanghai, 中国GLOBAL JOB TEMPLATE · Brand Manager- Fragrance · This is a unique role who can lead marketing and commercial plans for one of Coty's most important markets. · RESPONSIBILITIES · As our Brand Manager identifies business opportunities and works with the multi-functional team to bu ...
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Henkel Shanghai, 中国At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer ...
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Edgewell Personal Care Shanghai, 中国You're ambitious, but you want a career with purpose—we love that. You're up for a challenge and ready to write the next chapter of your career story with a great group of encouraging colleagues. You want to make your mark and let your personality shine. Well, if you're intereste ...
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Henkel Shanghai, 中国At Henkel, you can build on a strong legacy and leading positions in both industrial and consumer businesses to reimagine and improve life every day. If you love challenging the status quo, join our community of over 50,000 pioneers around the globe. Our teams at Henkel Consumer ...
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Abbott Laboratories Shanghai, 中国 OTHERuMajor Responsibilities/Activities: · Marketing Planning · Conduct joint field calls with sales team to provide assistance, analyze customer needs, market trends and competitive information · Create and develop marketing words, programs, and tools that are targeted to the achieve ...
Brand Manager - Shanghai, 中国 - Novartis
描述
About the role:
We are keen to look for a Brand Manager to help us define product strategy in agreement with local management and global marketing department and implement supporting tactical plans and projects.
Key Responsibilities:
Develops brand strategy, promotional campaigns and tactical plans within marketing budgets
Prepares content of Integrated Brand Teams and Launch Teams
Runs market research programs & market insights for responsible brand and monitors /anticipates market development
Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s)
Lead the cross-functional local/regional brand Team, incl. coordination of Integrated Product Strategy Plan, and monitoring the execution of objectives
Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines.
Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
Identifies area market insights and opportunity via customer interactions
Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives
Compliance with applicable policies, procedures, and other regulations
