工作机会

    Trade Marketing Manager - Huangpu, 中国 - Haleon

    Haleon
    Haleon Huangpu, 中国

    1周前

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    全职
    描述

    主要工作职责 Key Responsibilities: From Insight to Action:

    Data To Insight:充分利用内外部数据及洞察报告等资源,发起生意机会的假设,并推动相关假设的研究,总结商业洞察,赋能渠道及品类增长;

    Shopper behavior deep understand:与CBIA部门深入合作,参与和协助购物者研究,通过消费者的信息需求、消费行为和购买决策等数据,为品牌产品提供有效的市场分析及营销策略建议 Business analysis and data support:

    Initiate Assumption and Drive Business Insight:洞察全渠道(包括零售、广阔零售、医学、广阔医学、O2O、EC等,以零售市场为主)全品类(OTC)的市场趋势、政策解读及中短期的生意机会;

    Significant strategic report regular delivery:负责规划并定期交付重点项目及趋势追踪的报告;

    Innovation:基于对业务结构和品类发展的认知,致力于提供高效的分析思路,搭建创新的生意模型; Strategical project support:

    支持TMK内部策略项目的落地和推进

    责任范围 Accountability Scope :


    • 预算控制 Budgetary Control: 管理insight和数据分析相关研究和报告的费用预算


    • 该职位的决策范围和影响程度Impact on strategy, policy or business: 通过深入的数据分析和洞察挖掘生意机会点和分享点,并提出可执行的优化和维护商业销售活动在电子平台上的的规范执行,影响公司商业销售策略的实现和商业销售目标的达成。

    任职条件Qualifications:


    • 文化程度Education (学历/专业Diploma, Degree and Major):

    大学本科或以上学历,数据分析、市场营销、工商管理相关专业 University or above degree, major in Data analysis, Marketing, Business Administration related


    • 专业知识/技能Professional Knowledge/Skill :

    Structured and logical thinking process

    Obtain fundamental channel knowledge, especially retail channel

    Excellent data analysis skills

    Ability to translate disparate data points and drive business insights

    Care to join us. Find out what life at Haleon is really like

    At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

    As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.

    Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.

    Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, Haleon may be required to capture and report expenses Haleon incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure Haleon's compliance to all federal and state US Transparency requirements.

    Important note to candidates:

    The Haleon recruitment team will only contact you using a Haleon email account ). If you are not sure whether the email you received is from Haleon, please get in touch.



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