- Responsible to existing brands and new technologies profitable growth for assigned crops
- ·Manage life cycle of responsible product from market needs identification, brand development, product proposition, GTM management, etc
- In charge of assigned brands In charge of PLCM for existing brandsOwns understanding of customer, market competition and business partner needsConducts price / volume / profit analysis and develops the optimum marketing pricing strategies and implements themInterprets and translates commercial issues into the local project plan.Work with Crop team and commercial team on Annual Integrated Market plan, campaign plan, etc.In charge of demand and forecasting for its brands, managing for aging inventory (exit GMID ....)
- In charge of new technology Including the validation of technical concepts and product concepts, supported by the LPCT organizationCreates the sales and expense forecasts, and accountable for Business Case for new projects,In charge of marketing and launch plan, works within local product concept teams on commercial and technical positioning at customer level.Designs and implements pre-launch and post-launch communications for projects
- University degree of higher, agriculture major preferred.
- Background in agriculture is preferred.
- Previous experience in similar roles, NPI (new product introduction) experience is requested.
- Orientation in building productive networking
- Strong Analytical, problem solving skills
- Stay with leadership character
- Ready for challenges and changes
- Fluent in English both in oral and writing/reading
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Product Manager-Fungicide - Shanghai, 中国 - Corteva Agriscience
描述
Description
Accountabilities (includes but not limited to)
Qualifications
