- Assist in PR Strategy development, Budget planning, and KPI evaluation.
- Assist in PR strategy development.
- Assist in developing annual PR calendar and communication key messages to in line with the brand objectives.
- Manage the given budget, assist in clear KPIs set up by campaigns and post-campaign ROI evaluation.
- Manage media relations and enhance brand understanding and positioning.
- Build good relationship with important media to maximize brand exposure and press value in higher standard, in both tier 1 and tier 2, for both print and online media.
- Lead PR agency brief and set clear PR objectives and KPIs by key campaign initiatives.
- Oversee Editorial Calendar, responsible for daily shooting request, press kit requests and distribution, translation approval and press pitching management.
- PR gifting program development and management. e.g. birthday greeting, holiday greeting, etc.
- Propose PR seeding strategy and media head list.
- Assist in developing media brand education program/new product launch one-on-one presentation roll out plan in both tier 1 and tier 2 cities, to cover key print and online titles.
- Work with event team to support brand communication needs.
- Talent strategy and implementation
- Assist in Talents (celebrities, artists, KOLs) strategy development.
- Manage talents contracts for events & campaigns, as well as ongoing dressings.
- Proactive to find more suitable talents from different fields to keep elevating the brand in China.
- Third party management and development:
- A clear and precise agency brief, well manage agency delivery, KPI setting
- Manage, coach and train supporting agency staff
- Agency budget and cost management
- University graduate with 6-8 years of solid experience in PR in international luxury brand or FMCG company.
- Strong communication and interpersonal skills.
- Strategic thinking and attention to details.
- Work independently and proactively in reaching the goals.
- Give innovative ideas and solutions, think outside of the box.
- Hands on experience, able to connect & interact with various agencies & partners.
- Able to meet deadline and work under pressure.
- Coach and develop effective team committed achieving goals, gives timely feedback when necessary.
- Fluent in verbal and written English and Chinese.
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Public Relations
1周前
Communications and Media Relations Shanghai, 中国 全职The position · Mobileye leads the mobility revolution with its autonomous driving and driver-assist technologies to improve transportation safety and access worldwide. For two decades, Mobileye has developed world-renowned expertise in AI, computer vision, and mapping. Led by fo ...
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Bulgari Hotels & Resorts Shanghai, 中国 全职POSITION SUMMARY · Promote awareness of brand image internally and externally. Develop marketing materials and assemble information packages brochures, promotional materials, maps) for promotional events, property tours, and conferences. Prepare or edit letters, invitations, mont ...
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ALEXANDER McQUEEN (SHANGHAI) TRADING LIMITED Shanghai, 中国 全职Description · How will you contribute: (Duties, role, responsibilities, teams to collaborate with) · • Develop, implement, and execute an effective 360 press strategy in line with the brand and the · Creative Director's vision. · • Secure excellent quality and quantity media co ...
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Porsche Engineering Group Shanghai, 中国TasksTasks · Responsible for all internal and external public relationship & communication activities of Porsche Engineering China · Develop and implement the local public relationship & communication strategies in close alignment with local management, global public relationshi ...
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Shangri-La Shanghai, 中国 PermanentWe are looking · for someone who: Takes pride in being a hotelier · Loves interacting with guests and customers · Communicates and writes with fluency in English and German or French due to service needs for oversea guests and Local guests. · Enjoys crafting creative and best-f ...
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Pearson Shanghai, 中国 全职The Senior PTE Client Relations Manager, Eastern China, will work with the Head of Client Relations, PTE China, implement a growth strategy for PTE Academic in Easten China, comprising Shanghai, Shandong, Jiangsu, Anhui, Zhejiang, Jianxi and Fujian. This role will involve working ...
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Hilton Shanghai, 中国 全职With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget ...
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Hilton Shanghai Hongqiao Shanghai, 中国 全职With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget ...
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Goldman Sachs Shanghai, 中国PRIMARY RESPONSIBILITIES AND REQUIREMENTS · On this role, you will work closely with asset and wealth management leaders in the region to study, build out and develop the new entity in China; as a frontier leader in the business in China, take responsibility to work with local a ...
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Hilton Shanghai, 中国 OTHERWith thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget ...
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Hilton Shanghai Hongqiao Shanghai, 中国 全职With thousands of hotels in over 100 countries and territories, Hilton offers countless opportunities to delight. From an open door to a welcoming smile and an exceptional experience, we offer the millions of travellers who stay with us every year a welcome they will never forget ...
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商务地区经理-上海
1天前
Pfizer Shanghai, 中国 全职主要工作内容: · 负责辖区内各级经销商及渠道终端的管理,确保公司分销政策的执行,管理进销存,回款,订单,数据,沟通协调等日常工作 · 参与选择当地符合要求的经销商,参与地区商业渠道的优化工作 · 参与制定和监督执行合理的分销政策,评估和提交终端发货计划,保证商业渠道畅通,并确保公司应收账款及款期 · 负责商业数据的收集,上交,和录入,并对数据,票据,及库存情况开展抽样及核查,确保渠道数据的真实性和完整性 · 负责辖区内的DTP药房业务管理,确保公司DTP药房业务健康有序开展 · 参与选择当地符合要求的DTP药房,并对DTP药房进行评估管理,保证DTP ...
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Bank & Gift Channel KAM
17小时前
Logitech Shanghai, 中国 OTHERJob Description · 岗位描述: · • 开启全国范围内2B2C客户和平台(银行客户/礼品客户/福利平台)的罗技合作 · • 负责全国范围内现有企业购平台2B2C客户和平台(银行客户/礼品客户/福利平台))全年生意规划、核心项目落地、策略发展方向制定实施的工作 · • 客户采购展会品牌曝光、营销、客户搜集工作 · • 季度/年度销售的目标达成和增长 · • 根据公司品牌,品类发展战略,落实提升罗技品类在企业市场占有率 · • 监控优化产品销售利润稳步增长 · • 与销售/物流/经销商等团队紧密合作高效服务所服务客户 · • ...
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Abbott Shanghai, 中国 全职Major Responsibilities: 1.负责公司糖尿病产品在目标区域内的推广, 并达成公司的销售目标。 · 2.负责目标区域内客户的管理,包括建立及更新客户资料,维护客户关系等工作,并合理使用公司资源。 · 3.完成公司规定的各类销售报表。 · 4.搜集区域内竞争对手的信息。 · 5.严格遵守公司的道德行为规范(OEC)政策,有效地执行公司的市场计划。 · Experience: · 1.大专或以上学历,医学、药学或相关专业毕业, · 2.从事两年或以上药品或医疗器械的销售经验,有外资企业工作背景者优先考虑。 · 3.具备出色的销售意识 ...
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燃气轮机现场工程师-机务
5小时前
Siemens Energy Shanghai, 中国 全职燃气轮机现场工程师-机务 · About the Role · Location China Shanghai Shi Shanghai Company Siemens Energy Co., Ltd. Organization Gas Services Business Unit Service China Full / Part time Full-time Experience Level Experienced Professional 职责与挑战 · •参加大型燃气轮机设备检修,包括整机的拆卸、组装和维护工作 · •能够完全了解项目相 ...
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CommScope Shanghai, 中国In our 'always on' world, we believe it's essential to have a genuine connection with the work you do. · Due to our continued growth and customer demand, we are hiring a Mechanical Engineer to support the Outdoor Wireless Network (OWN) business segment, which supports the backbo ...
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INVISTA Shanghai, 中国Your Job · The GPA (Government and Public Affairs) Specialist plays a critical role in supporting INVISTA's government and public affairs initiatives. The specialist will be responsible for managing relationships with government officials, implementing government relations strat ...
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Pfizer Shanghai, 中国 全职Job Title: · Senior Manager, Policy & Public Affairs China · Location: · Shanghai, China · Reports To: · Director of Policy and Public Affairs, PPA Local team · Position Summary · This position is responsible for Pfizer's in-market engagement with the local government authori ...
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Marriott International Shanghai, 中国 全职Job Number · Job Category Sales & Marketing · Location Le Méridien Shanghai Minhang, 3199 Caobao Road, Shanghai, Shanghai, China VIEW ON MAP · Schedule Full-Time · Located Remotely? N · Relocation? N · Position Type Management · JOB SUMMARY · The Director of Marketing Communic ...
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Mercedes-Benz Shanghai, 中国Tätigkeitsbereich:Forschung & Entwicklung incl. DesignFachabteilung:Research & Development SoftwareGesellschaft:Mercedes-Benz Group China Ltd.Standort:Mercedes-Benz Group China Ltd., BeijingStartdatum:sofortVeröffentlichungsdatum:..4Stellennummer:DAI0YCZ Join usAufgabenJob Object ...
Assistant Manager-Public Relations - Shanghai, 中国 - Tiffany & Co.
描述
General Summary:
This position is to assist in PR & Talent strategy development, Press & talent outreach plan, and PR event initiatives. To establish strong press relations to keep No.1 Tiffany brand SOV among all competitors is one of the most important KPI.
Key Accountabilities:
Job Requirements:
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