- Support for selected projects in Product Development including analysis on consumer and market data, and coordinating selected areas of the project.
- Development of Value propositions including consumer research, concept and claim development and verification.
- Competitor Analysis to support key innovation projects for Facial Styling products.
- Support on Product Launch Plans (trade presentations, launch activities, online activities...)
- Analysis of Online portfolio and suggest counteractions together with the Market intelligence team
- Support in the creation and follow up of value added promotions
- Location: Shenzhen Philips Innovation Center
- Starting date: Mar 15th - Sept 2024
- Duration: min. 6 months, ideally 1 year
- Students currently studying towards Master of science WO (Bsc./Msc.) in:
- Fluency in English (verbal & written)
- Strong analytical skills
- Passion for marketing
- Excellent knowledge of MS office
- Proactive and solution oriented
- Good communication skills: ability to inspire people and convey messages in a convincing manner.
- Solid interpersonal skills: ability to work with people of different seniority and backgrounds.
- Able to work in a complex international matrix organization. Hands-on mentality, good in managing projects.
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Male Grooming Marketing Intern - Dongguan Shi, 中国 - Philips
描述
Job Title
Male Grooming Marketing InternJob Description
Your challenge
Are you the enthusiastic, talented intern we're looking for?
Be part of a team of passionate Global Consumer Marketing Managers working with consumer products. If you are looking to do an assignment in Shenzhen for a challenging role where you can make a real impact, then we would like to hear from you. You will be working in an International environment and we offer an opportunity to get strong exposure to an innovative and consumer oriented company.
Guided by our brand promise of "Innovation and You" and starting from consumer insights, Philips Health Tech offers rich, new consumer experiences that meet consumers' desire for relaxation and improving their state of mind. We address the consumer's desire for wellness and pleasure by looking at the individual's interests in terms of their Space, their Mind, their Body, and their Appearance.
You will be part of a dedicated Consumer Marketing Team in the category of Male Grooming, which consists of electric shavers, beard trimmers, hair clippers and bodygroomers. Philips is a global leader in this category.
Your assignment
The assignment is to support the upstream marketing team (responsible for proposition development from idea generation to product launch) in multiple areas, focused on improving the organization's ability to deliver value propositions related to the male grooming domain.
Topic areas include:
Your team
You will be part of a dedicated Marketing Team in the category of Male Grooming within Philips Health Tech, which consists of electronic male grooming appliances. Philips is a global leader in this category. The upstream marketing team (Consumer Marketing Managers) is responsible for full proposition development, starting with consumer insight generation, all the way to product development, market launch and life cycle management. In a very dynamic market with a multitude of projects, the team needs support to enable it to focus on the value creation aspect of the role.
Our offer
We are looking for
Business Administration/ Business Economics/ Business Management/ Economics/ Marketing, Data analysis, Business analysis.
