- Build market insights functions within AGS Asia, develop market intelligence frameworks, research methodology and working mechanism with Business Intelligence (BI), Voice of Seller (VOS) and business teams
- Coordinate and conduct complex market study and business analyses of government policies, industry trends, seller behaviors and sentiments, CBEC players evolvement, etc.
- Synthesize market data and seller voices into business insights through conduct of external/internal research and data gathering to develop informed perspectives
- Dive deep into designated subject to facilitate strategic business discussion
- Maintain segmented map of the market landscape – both for sellers and relevant service providers
- Conduct market test of articulation of our future value proposition aspirations within target market segments
- Leverage all market, sellers, service providers and competitive insights, along with product portfolio perspectives, to recommend targeting strategies for the organization
- Develop collaborative and productive working relationships with stakeholders across the organization
- 9+ years of professional noninternship marketing experience
- Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
- Experience communicating results to senior leadership
- Experience driving direction and alignment with crossfunctional teams
- Proven track record with 10+ years of relevant B2B research experience, preferably in retail/eCommerce domains
- Bachelor's degree in Marketing, Statistics or Social Sciences
- Experience consulting and collaborating with business leaders to define research objectives and providing strategic recommendations regarding study design and methodology
- Demonstrated experience conceiving, designing, fielding, coordinating, analyzing and disseminating qualitative and quantitative research projects
- Ability to work in a fast-paced, dynamic environment and gain trust at the highest levels of the organization
- Leadership experience with internal business units and BI specialists, as well as outside vendors
- Ability to work collaboratively and in group situations
- Experience working crossfunctionally and driving decision making among stakeholders with competing goals
- Experience with various types of research methodologies is key, including quant, qual, 1P & 3P data, trend analysis & forecasting, etc.
- MBA or Advanced degree a plus
- Ability to synthesize complex research results into easy-to-understand, impactful recommendations
- Fulfill ad-hoc research requests for a variety of data including: seller dynamics, government policy and industry trends, competitive information using syndicated research sources
- Exhibits excellent judgment
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Head of Market Insights, Amazon Global Selling Asia - Shanghai, 中国 - Amazon (Shanghai) International Trading Company Limited - D64
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描述
As Head of Market Insights for Amazon Global Selling Asia (AGS Asia), you are expected to contribute in achieving AGS business plan by providing market research service in support of business and seller experience goals.
You will conduct primary and secondary research to generate unique market insights, provide feedback to improve our seller-facing products and services, identify potential opportunities, monitor movement of other Cross Border eCommerce (CBEC) players and provide early alert.
At times, you will need to be able to work independently on complex and/or undefined tasks. In addition, you will work closely with local and global stakeholders to develop insights for key strategic discussions.It requires strong business acumen, deep curiosity about seller behavior and voices, close connection with seller communities, excellent influencing skills, and the analytical horsepower to make strategic business recommendation to AGS leadership team.
You need to have a steady strategic vision in a dynamic, ambiguous environment and be motivated by our fast-paced and entrepreneurial approach.
Key job responsibilitiesShanghai, 31, CHN
BASIC QUALIFICATIONS
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