高级顾客关系推广经理(iapm) - Shanghai

仅限注册会员 Shanghai, 中国

1个月前

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该职位来源于猎聘 在总经理(租务)及助理总经理(顾客关系推广)带领下,协助统筹商场各项顾客宣传推广工作及监管CRM部各下属工作进度。 主要职责: 1、依据整体商业及市场发展丶商场发展战略,制定长期及短期顾客关系及会员系统管理; 2、协助统筹丶执行、监管及跟进商场各项推广宣传活动工作; 3、负责会员制的管理和运营及预算,会员章程和积分设计丶渠道建设丶活动策划执行丶数据库管理等;会员信息的收集及会员营销活动策划;会员生命周期的管理,重点包括新注册会员的培养丶会员的活跃营销及用户流失挽留等; 4、负责对会员信息反馈情况进行分析及处理,并制定有效策略及措施提升会 ...
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