- Manage selective herbicides portfolio to drive sales, market share and profitability
- Explore and manage herbicides tolerant project and collaborate with seeds partners to drive growth.
- Launch new products
- Responsible for Life Cycle Management (LCM) projects initiative and in/out-license to enhance BASF herbicides competitiveness and close portfolio gap.
- Implement pricing strategy to ensure profitability improvements and targets are met.
- Update long term forecast based on new product launches and market trends, opportunities & risks.
- Manage brand, digital marketing and product promotion programs.
- Collaborate with sales, business partner & other functional teams to achieve yearly sales target.
- Responsible for marketing activities for herbicides to build brand equity and strong customer engagements
- Provide comprehensive herbicides solutions to customers to deliver sales, market share and profit targets
- Support crop system lead to develop and implement crop system strategy
- Responsible for the new business model on herbicide-tolerant system and to collaborate with seeds customers to develop and implement growth plan
- University Degree in Agriculture/Crop Protection/Chemistry, preferably with post-graduate degree
- Minimum 5 years of agrochemical experience related to field crop herbicides, preferably in seeds & traits background.
- Master Degree in Agriculture/Crop Protection/Chemistry, preferably with post-graduate degree
- Good understanding of crop protection or related agronomic technologies.
- Strategic thinking, self-motivated, result driven and ability to collaborate cross functionally.
- Fluent in both Chinese and English
Assistant Manager, Porfolio, Herbicides(004871) - SHANGHAI, 中国 - BASF SE
描述
= Objective =Responsible for herbicides portfolio management and implement product portfolio strategy for rice crop systems, including corn and wheat.
= Main Task =