媒介专员 - 深圳市-龙华区
仅限注册会员 深圳市-龙华区, 中国
2周前
工作职责 · 1. 媒介策划和战术建议及执行效果分析,包括对媒介的选择和组合,投放时间以及预算分配等媒介相关战略战术建议; · 2. 结合媒介环境变化及产品需求,进行媒介创新性研究,提高媒介效率; · 3. 及时关注和了解媒介环境动态、及分析其变化趋势;各类型媒体渠道研究及社交渠道推广,矩阵研究; · 4. 品类和竞争品牌投放分析、标杆行业企业研究、项目研究等; · 5. 媒介相关工具、目标受众媒介接触习惯研究等。 · 任职要求 · 1. 本科及以上学历,专业不限(新闻传播类专业优先); · 2、形象气质佳; · 3、熟练掌握excel,对数据敏感并具备 ...
工作描述
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