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    Assistant Brand Manager, Lightweight - Shanghai, 中国 - Dyson

    Dyson
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    全职
    描述

    Job Description

    As ABM, you will work closely with you line manager, to initiate and implement category strategy in the collaboration with global/local X-function to take lead of our biz

    NPD project management:

  • You will work together with line mgr for NPD project in terms of value proposition develop't, product superiority asset develop't, pricing & channel strategy alignment with key stakeholders.
  • Existing portfolio management:

  • You need to track & analyses current portfolio biz performance by leveraging internal & external data, translates those diagnosis into biz insight with actionable plan
  • Brand communication develop't

  • Following through Line manager's guidance, you will work closely with internal and external team to implement integrated marketing communication plan, this will includes campaign msg & asset delivery, media & social campaign execution, e-com & retail experience revamp in line with campaign strategy & post launch performance tracking
  • About You:

  • Strong analytic skills & data obsessed
  • Strong ownership & communication skills
  • Strong project management & result driven mindset
  • Open-minded & resilience
  • Desired working experience:

  • Min. 3-4 years marketing experiences, end to end Mktg is a PLUS
  • FMCG, healthcare & technology brands are preferred
  • Fluent spoken & written English
  • Dyson is an equal opportunity employer. We know that great minds don't think alike, and it takes all kinds of minds to make our technology so unique. We welcome applications from all backgrounds and employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other any other dimension of diversity.



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