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站外(抖音/小红书)营销 - Beijing, 中国 - Haier Group
描述
全部机会 / 智家定制生态圈 / 中国区市场 / 中国区京东渠道小微 / 站外(抖音/小红书)营销机会编号:JD
站外(抖音/小红书)营销 薪资面议
北京市 · 本科及以上 · 2年以上
大平台机会多
收藏 我要推荐
职责描述 1.围绕心智词热搜排名及引流竞争力,制定品牌/爆品站外内容策略、策划,包含但不限于上市策略、传播策略、渠道策略2.负责站外内容的创作及传播工作,建立系统的运营机制,制定有效的策略方案,提高内容分发率与转化率;
3.与媒介机构团队沟通对接,产品培训、用户化卖点提炼共创、达人筛选及传播节奏制定并跟进执行。
4.根据不同渠道的传播特点(双微、知乎、抖音、小红书等),进行内容的分发与传播,包括但不限于文章、长图、短视频等,把控内容的选题策划、内容输出、传播数据分析等环节。 任职要求 1、认同集团战略、具有较强的责任心,具有创客精神,学习能力强,善于创新;
2、工作态度端正,吃苦耐劳,有ToC思维;
3、熟悉集团全流程市场业务流程;从事电商/营销等工作2年以上;
4、本科及以上学历。
否决项:
1、触犯集团内控底线的;
2、个人提供资料经查和事实不符合者。 工作地点
北京市 中航国际广场l1座
