- Support Head of Corp Partnership on all micro-marketing initiatives, which includes planning, budgeting, execution, assessment, leads management, producing marketing collaterals, and marketing/event organizing vendor management.
- Drive new initiatives for Corporate Partnership in term of process efficiency and effectiveness, risk prevention and compliance operations from central level to fulfil CP budget and planning, MI report where applicable, subject to detail assignment.
- Proactively work closely with BB sales team and other business segments to drive business initiatives and CP tools/campaigns and marketing activities.
- Introduce new Corporate Partnership to SCB as fit and assist to or directly maintain the relationship to ensure the quality of leads SCB receives.
- Ensure all CP & micro-marketing activities comply with all relevant regulations, internal Risk & Compliance policies and procedures.
- Drive leads generation/leads conversion target for the region and for each city. Provide onsite/offsite support to frontline to increase conversion rate of business leads.
- Work with regional sales head(s)/city heads to develop and execute feasible and scalable micro-marketing plans for their respective region/cities to acquire business leads.
- Analyse and fine-tune CP & micro-marketing plans to achieve optimal effectiveness defined as highest possible revenue converted from the leads against cost of CP & micro-marketing events.
- Promote BB and SCB franchise through the CP μ-marketing initiatives.
- Represent BB to take lead in any CP& micro-marketing events involving other business segments/projects like CCIB, Affluent/PP, PL, GBA and YRD etc.
- Accountable for implementing and complying with AML requirements when performing duties.
- Fully understand the importance of fraud prevention, prevent fraud risks, maintain safe and steady operation of the position, implement regulatory requirements of fraud prevention, strictly execute DOIs of the department, ensure to complete relevant trainings and embed fraud prevention in daily work."
- Fully understand the importance of consumer rights protection, prevent damage to consumer's best interest, implement regulatory requirements related to consumer rights protection, ensure to complete relevant trainings and to always embed consumer rights protection mindset when performing daily work."
- Support business initiatives and focus.
- Provide efficient, reliable, responsive and professional operations support to front-line as appropriate to ensure high class services to customer and operation excellence in term of execution accuracy, timeliness and effectiveness
- Learn, understand and strictly adhere compliance to local regulations requirements, bank policies and procedures in day-to-day responsibilities.
- Drive and support cost optimization initiatives to achieve cost saving target.
- Support in driving the business forecasting model, sales management processes and other key business initiatives.
- Keep track of key business focus and evaluating relevant activities.
- A university degree with 10 years or above related for both retail and corporation operations experiences for normal member.
- Sound knowledge of bank products, services, procedures and regulations, equities markets, unit trusts and other personal investment services.
- In-depth knowledge of operational risk management and reputational risk management.
- Excellent interpersonal and communication skills, ability to deal with all levels of people, often in complex and difficult situations.
- Self-motivator who is keen to upgrade, improve personal knowledge and skills to meet job requirements;
- Good command of both spoken and written Mandarin and English.
- Ability to conduct stakeholder's meeting, workshop, gathering of user requirements for system development & enhancements, perform UAT etc.
- Other then the above roles, job holder should follow other job duties and responsibilities assigned by line manager from time to time.
- Accountable for implementing and complying with AML requirements when performing duties.
- Please note that the job description above will be reviewed during the Job Objective setting every year, which may be amended and agreed where necessary by the employee and the line manager.
- Display exemplary conduct and live by the Group's Values and Code of Conduct.
- Take personal responsibility for embedding the highest standards of ethics, including regulatory and business conduct, across Standard Chartered Bank. This includes understanding and ensuring compliance with, in letter and spirit, all applicable laws, regulations, guidelines and the Group Code of Conduct.
- To achieve the outcomes set out in the Bank's Conduct Principles [Act responsibly and within your authority, Use good judgment, Speaking Up, Comply with laws, regulations and Group standards, Fight financial crime, Reject bribery and corruption, Ensure fair outcomes for clients, Manage conflicts of interest, Do not engage in or support insider dealing, Protect confidential information, Compete fairly in the market place, Treat colleagues fairly and with respect, Be open and honest with regulators – give them your full co-operation, Respect our communities and the environment].
- Effectively and collaboratively identify, escalate, mitigate and resolve risk, conduct and compliance matters.
- Understand, acknowledge and comply with the requirements on individual accountabilities and responsibilities of the job set out in applicable local laws and regulations as well as SCB internal policies.
- Effectively ensure and intensify internal controls by keeping abreast with developments of applicable local laws and regulations on accountabilities.
- Perform job duties with diligence, contribute to efforts as an individual or as a team member so as to avoid any actual or potential legal sanctions, regulatory penalties, material financial loss, or adverse reputational impact on the Bank.
- Be responsible for failure to follow relevant rules and processes, failure to properly perform the responsibilities, and implement corrections.
- Cooperate with any investigations or reviews on regulatory failure such as accountability review.
- Properly perform the duties on management and ensure the effectiveness of internal control.
- Be responsible for regulatory failure or risks arising from or in connection of the event over which the employee has the duties of management and/or leadership.
- Be responsible for significant losses due to failure of effectiveness of internal control.
- Integrated Event Management
- Strategic Communications
Business Performance Management
Marketing Strategy and Technologies
Business Acumen
Business Markets
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Manager, Micro Marketing, SME CP - Guangzhou, 中国 - Standard Chartered Bank
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