Senior Manager, Regional Business Management, PA6 Value Chain APAC(004978) - SHANGHAI, 中国 - BASF SE

    BASF SE
    BASF SE SHANGHAI, 中国

    1周前

    BASF SE background
    描述

    Objectives:


    Position BASF PA6 Value Chain (Caprolactam, Polyamide 6) in the Asian market develops and implements regional marketing strategies, leading countries sales realizing strategic objectives.

    Develop comprehensive marketing concepts focusing new business development, portfolio upgrading, price management and key account management. Develop sustainability concept and drive commercialization as the leader in the industry


    Job Responsibilities:

    • Strategy development and implementation
    • Develop and implement regional marketing strategies. Manage milestone achievement driving defined projects
    • Manage comprehensive market intelligence, the latest new market trends in each country
    • Business performance management, Country marketing
    • Drive profitable growth. Develop price guideline and timely update price guide considering holistic factors of Raw Material, Supply-Demand balance, application knowhows and competitions
    • Monitor sales project progress and support countries to achieve targets
    • Develop and implement (key) customer concepts. Lead key account management teams, particularly transplants across countries & regions
    • Product management, new product/business development
    • Lead new product/business development upgrading portfolio toward high valued grades (i.e., Co-Polymer grade).
    • Lead new project development working across teams (R&D, Sales, Production) and drive new product launch and realize commercialization on time
    • Lead phasegate meeting evaluating the project feasibility and key decisions and next actions. Propose the next phase
    • Lead sustainability and expedite commercialization
    • Closely support BMB & Ccycled (Biomass balance and ChemCycling) ramp up for Textile application. Develop concepts for production site (Jade Tree) defining key milestones for midterm focusing on business plan
    • SBU representative
    • Be the focal point to Monomers Operation Division strategy team. Supported by controlling team, lead annual operation planning representing SBU. Lead cross regional topics, such as arbitrage and Raw Material sourcing from other regions

    Job Requirements:

    • Education
    University degree in Business, Economics, Chemistry or Chemical engineering background.


    • Working Experience
    • Several years of experience in product management, marketing, sales in multinational companies
    • Related to Polyamide business is an advantage
    • Technical & Professional Knowledge
    • Solid strategic thinking communicating with impact. High level of problemsolving skills with analytical competency
    • Lead team demonstrating entrepreneurial mind, influencing across teams (Sales, R&D, Productions)
    • Fluent in English and Chinese in an advantage
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